Omnipresent is the New Agility- All you need to Know
Omnichannel is a word frequently used and thrown into strategic outlines’ very casually by our sales team, Bigcommerce developer and other ecommerce experts. But what does it actually mean to be omnichannel in your ecommerce business? Well, omnichannel is the new agility, you can’t claim to have an agile ecommerce strategy unless you’re omnichannel. You can also call it omniagile! Which means to be evolving and reevaluating your business strategies with the changing needs and demands of the customers. People often confuse multichannel and omnichannel, well there’s a very fine line to thread upon but surely has the power to change the future of your business. What is Omnichannel and how does it translate into Being Agile? An omnichannel business approach is giving your customers a smooth and seamless transition from one channel to another. Whether the client shops from a brick and mortar shop, laptop, mobile, tablet or PC the process should be continuous and inclusive. In fact having